Fleuroselect announces three Gold Medals for 2017

Date: 15 February 2016
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Fleuroselect, the international organisation for the ornamental plants industry, proudly announces three new Gold Medal winners that will be available to the grower as of 2016 and in retail as of 2017.

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2016 Open Spring Trials Holland

Date: 30 December 2015

The Open Spring Trials Holland will take place from 3-6 May 2016 (wk 18). It is the ideal opportunity for breeders to introduce their new varieties to the distribution companies and large plug- and plant producers. Features such as earliness and plant development can be observed in 'packs' or pots.

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Home Gardeners focus on the retail experience

Date: 16 November 2015
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Over 90 participants from Europe and beyond, as far as South-Africa, visited The Netherlands to take part in Fleuroselect’s Home Garden Conference on 22nd and 23rd of September in the Aalsmeer area. This year’s topic was ‘The Consumer and the Retail Experience’.

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NightSky wins FleuroStar Award

Date: 18 June 2015
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Fleuroselect is proud to announce that the FleuroStar Award 2015/16 goes to Petunia cultivars NightSky from Selecta Klemm.

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Four fabulous flowers competing for FleuroStar

Date: 2 June 2015

Fleuroselect is proud to present the four entries in this year's FleuroStar Contest. Each of these new introductions vies to be the next 'Winner with the Wow Factor', the variety with the highest visual impact at point of sale.

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Fleuroselect to man FlowerTrials® secretariat

Date: 9 February 2015

The FlowerTrials® Foundation has contracted Fleuroselect to support the administration, member and press relations of the week 24 event. 

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New president for Fleuroselect

Date: 5 February 2015

Herman Hamer, CEO of Florensis, was elected by the membership as Fleuroselect’s 19th President. 

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2015 EU Open Spring Trials

Date: 16 January 2015

The EU Open Spring Trials will take place from 28-30 April 2015. It is the ideal opportunity for breeders to introduce their new varieties to the distribution companies and large plug- and plant producers. Features such as earliness and plant development can be observed in 'packs' or pots.

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FleuroStar Winner Cannova Bronze Scarlet F1 - Video

Date: 19 November 2014
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Cannova Bronze Scarlet F1 from Takii is the earliest flowering seed-raised Canna on the market. Growers will love this variety because it can be grown at only 15 degrees and only 1 plug is needed to fill a 15cm pot. This compact variety can be delivered in 12cm pots and bigger. Bronze Scarlet will easily convince consumers at point of sale thanks to the wonderful contrast between the dark foliage and the red flower. Cannova can be placed in larger pots on the terrace or patio, or planted in the full ground or at the water side.

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Home Garden Conference: packet seed companies should offer innovation to the hobby gardener

Date: 30 September 2014
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Why do packet seed catalogues offer the same varieties hobby gardeners can pick up in the vegetable aisle of the supermarket? James Wong, British TV personality and author of 'The Homegrown Revolution' and 'Grow your own drugs' encouraged delegates to stop imitating the supermarket assortment and offer hobby gardeners new varieties that are easy to grow.

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Fleuroselect Family meets in the U.K.

Date: 4 August 2014
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“Fleuroselect is more than the international organisation for the bedding and pot plant sector. It is a family”. These opening words from Floranova’s Managing Director Dominic Lacey welcomed more than 100 delegates to the 45th Annual Convention in Norfolk, U.K. from 22nd to 24th July 2014.

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Cannova® Bronze Scarlet F1 Wins FleuroStar 2014/15

Date: 4 August 2014
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Fleuroselect, the international organisation for the ornamental plants industry, is proud to announce that the FleuroStar Award 2014/15 goes to Canna generalis Cannova® Bronze Scarlet F1 created by Takii.

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Six Entries for the FleuroStar Contest

Date: 5 June 2014
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The winner with the wow factor, that’s the FleuroStar. The 6th edition of this International Contest presents six wonderful entries each hoping to become the newcomer with the highest visual impact at point of sale.

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2014 EU Open Spring Trials

Date: 26 February 2014
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The EU Open Spring Trials are the ideal opportunity for breeders to introduce their new varieties to the distribution companies and large plug producers. Features such as earliness and plant development can be observed in 'packs' or pots.

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Gold Medals & FleuroStar at IPM

Date: 17 February 2014
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What do Gerbera jamesonii, Begonia cultivars, Lavandula stoechas, Impatiens hawkerii and Osteospermum ecklonis have in common?

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Four Gold Medals for 2015

Date: 11 February 2014
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Fleuroselect, the international organisation for the ornamental plants industry, proudly announces four new Gold Medal awards that will be available to the wholesale as of 2014 and in retail as of 2015.

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Cartwheel® Strawberry Twist in FloraHolland Novelty Show

Date: 11 November 2013

FleuroStar winner Gerbera Cartwheel® Strawberry Twist was displayed in the Novelty show during the FloraHolland Trade Fair that took place in Aalsmeer from 6-8 November.

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Cees van Diepen hands over EEC Chair to Ruud Brinkkemper

Date: 7 November 2013

Fleuroselect's Entries & Evaluations Committee has appointed a new Chair. Departing Chairman Cees van Diepen has been a Committee member since 1991, chairing the Committee twice: in the nineties when he was Fleuroselect vice-president and for the last three years.

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Entries & Evaluations Committee nominates new Gold Medals

Date: 5 November 2013

At its annual meeting, the Fleuroselect Entries & Evaluations Committee reviewed the scores provided by the judges to determine which varieties will be the next Gold Medal winners and which are entitled to receive Novelty Protection.

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Home Garden Conference shares British know-how

Date: 2 October 2013
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About 80 participants from 9 countries participated in Fleuroselect's 4th International Home Garden Conference 'Sharing Success in Britain, home of the hobby gardener'  that took place in Horsley Park, Surrey, U.K. on 25th and 26th of September.

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Gold Medals shine in Nico Wissing's prairie garden

Date: 27 August 2013
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Penstemon x mexicali Carillo Red and Gaura lindheimeri Sparkle White, two of the 2014 Gold Medal winners, are currently starring in Nico Wissing's prairie garden.

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New Honorary Member and Laureate

Date: 20 July 2013
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Fleuroselect proudly presents an Honorary Membership to Joel Goldsmith from former Goldsmith Seeds and a Laureate for services in the industry to Wim Nijssen, former Managing Director of Takii Europe during the 44th Annual Convention that took place from 3-5 July in Odense, Denmark.

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Three new members for Fleuroselect

Date: 12 July 2013
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Fleuroselect is particularly pleased to announce that the membership application from GASA Young Plants, Impecta Seeds and Sluis Garden was accepted during the Annual General Meeting.

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Fleuroselect Convention celebrates Japan in Denmark

Date: 10 July 2013 show in:

Over 110 delegates participated in Fleuroselect’s 44th Convention, which was held in the surroundings of Odense, Denmark from 3rd to 5th July 2013. The Convention is a major international networking platform for key players in the ornamental plants industry and during this annual event, Fleuroselect awards its Gold Medals and reveals the new FleuroStar winner.

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Gerbera Cartwheel® Strawberry Twist wins FleuroStar

Date: 10 July 2013 show in:
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Fleuroselect, the international organisation for ornamental plants, is proud to announce that its FleuroStar Award for 2013/2014 goes to Gerbera jamesonii Cartwheel® Strawberry Twist created by Syngenta Flowers.

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Over 110 participants registered for Convention

Date: 24 June 2013

Fleuroselect's 44th Annual Convention for the membership promises to be a good mix between business and pleasure.

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FleuroStar Contest enters fifth edition

Date: 24 June 2013
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Seven entries, eight locations, but only one winner! Which new plant will become the variety with the 'wow' factor and succeed Verbena Lanai Twister Red?

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Fleuroselect winners on display at FlowerTrials

Date: 24 June 2013
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The current Gold Medal and FleuroStar winning varieties drew attention during the FlowerTrials 2013.

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Eight Entries for FleuroStar Contest

Date: 5 June 2013
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Fleuroselect is proud to present 8 entries in the FleuroStar Contest 2013/2014, each competing for the award as the winner with the 'wow' effect, the variety with the highest visual impact at retail.

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Wim Nijssen appointed Officer in the Order of Oranje-Nassau

Date: 29 May 2013

On Thursday the 23rd of May 2013, Wim Nijssen received a Royal Honour from Mayor Oudshoorn-Tinga of Uithoorn during his farewell reception as Managing Director of Takii Europe BV.

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New website online!

Date: 21 May 2013
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Fleuroselect proudly presents its new website! View the video to discover all the information our new website is offering.

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Trendy look for FleuroStar Contest

Date: 15 May 2013
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With the FlowerTrials approaching, the FleuroStar Contest is gearing up for its fifth edition. Over thirty judges will visit the eight competition locations to choose the new winner. This year, no less than eight contestants are competing to succeed to Verbena Lanai Twister Red and to become the Winner with the Wow-effect for the 2013-2014 season.

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Gold Medals receive pride of place

Date: 2 May 2013
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Receiving no less than three Gold Medals for the 2014 season inspired PanAmerican/Kieft Seed to base the promotion concept for the Pack Trials on its Fleuroselect Gold Medal winning varieties. Needless to say that we at Fleuroselect were thrilled about this!

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The EU Spring Trials are coming up!

Date: 2 April 2013
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The European Spring Pack Trials will take place on 23, 24, 25 and 26 April 2013 in The Netherlands.

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Plantman's Seeds requests membership

Date: 30 March 2013
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The Indian flower and vegetable seed producer Plantman's Seeds has made an official application to become a Fleuroselect member. With offices in Punjab, India, Plantman's Seeds produces over 500 flower, vegetable and herb varieties in an area of app. 1000 acres.

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Denmark, here we come!

Date: 18 February 2013

The 44th Annual Fleuroselect Convention 'A taste of Japan in Denmark' will take place from 3rd to 5th July in Odense, Denmark.

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Breeding, branding & business at its best

Date: 7 February 2013
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Seventy delegates representing breeding and young plant companies from The Netherlands, Germany, Poland, Israel, France, Spain, Denmark, Sweden and the U.K. were inspired by expert speakers in the field of breeding, education and marketing and enjoyed industry networking.

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New display garden in Canada

Date: 10 January 2013

Fleuroselect proudly presents its latest addition to the already impressive list of display gardens: the 'Jardin botanique Roger-van den Hende', part of the Laval University in Quebec, Canada.

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