Are you interested in brainstorming with colleagues on stimulating the Home Garden Business? Are you interested in a platform for the Home Garden Industry?
You are invited to share our initiative by joining the:
1st International Home Garden Conference
When: 28th September 10:30 hrs to 29th September 13:30 hrs
Where: Holiday Inn, Leiden, The Netherlands
Delegate fee: EUR 150 per person
Hotel accommodation: EUR 120 per night
Registration: Download Conference Package
Coincides with: Dutch Vegetable Open Days
PROGRAMME
Tuesday 28th September 2010
10:00 Arrivals & Coffee
10:30 Welcoming and opening
By: Harm Custers -Takii Europe, Netherlands - Chairman Organising
Committee
10:45 Introduction
By: Michael Summers - Summers Associates, U.K., - Conference Moderator
Session 1: European Gardening Trends
11:00 Marketing and Packaging Trends
Speakers: Jisk Koopmans and Robert Wacke - Floramedia, Netherlands
12:00 Consumer Trends in Home Gardening in the Netherlands
Speaker: Brenda Horstra - Tuinbranche Nederland
13:00 Lunch
14:15 Mail Ordering via Internet
Speakers: Rolf Pohlen - Gärtner Pötschke, Germany
Renee Shepherd - Renee’s Garden, U.S.A.
15:15 Networking break
Session 2: Breeding for Home Garden Use
15:45 Vegetable and Herb Breeding for the Home Gardener
Introduction to Organic Seeds
Speaker: Wolfgang Fischer - Hild Samen, Germany
16:45 Round-up by Conference Moderator
17:00 Opportunity for individual business meetings
18:00 Cocktail
19:00 Dinner & Networking in hotel
Wednesday 29th September 2010
Session 2 Continued: Breeding for Home Garden Use
08:30 Demand and Market Needs
Speaker: Peter Seabrook - Garden Writer & Broadcaster, U.K.
What Ornamental Breeders can bring to the Market?
Speaker: Elisabeth Sahin - Horticulturalist & Founder K. Sahin Zaden, Cyprus
10:15 Networking Break
Session 3: Promotion of Home Gardening at Consumer Level
10:45 Set-up of the Home Garden Seed Association
Speaker: Renee Shepherd - Vice-president HGSA, U.S.A.
11:15 Open Forum: Set up of a European Platform
12:30 Final round-up & Close
By: Xavier Vandame - Tézier Home Garden, France
12:45 Lunch in hotel
p.m. Opportunity for individual business meetings
Sign up before 27th July and share our enthusiasm!
Best regards,
Event Organising Committee
Simon Crawford - Burpee
Rolf Pohlen - Gärtner Pötschke
Reinoud Volbeda - Pieterpikzonen
Harm Custers - Sahin
Xavier Vandame - Tézier
the conference is sponsored by Fleuroselect
the International Organisation for the Ornamental Plants Industry