FleuroStar Winner 2023-24

Mandevilla Sundaville Double Blush Pink

About us

Fleuroselect is the international organisation for the ornamental plants industry. For more than 50 years, industry professionals have joined together to test and evaluate new pot and bedding plants, promote award winners, protect member varieties, network with each other and contribute to the development and advancement of the industry as a whole. Read more

Members

ABZ Seeds
AGA AGRO Co.
Agbina
Agri Information Partners (Associate Member)
Agrofirma Poisk
Applewood Seed Company
Beekenkamp Plants
Beijing FloriBreeders Seeds Co.
Benary, Ernst Samenzucht
BiGiSeeds
Brandkamp GmbH
Bruno Nebelung
Clematis - The Source of Good Climbers
Clover Seed Company Limited
Cultius Roig
Danziger
Decock
Dittmar Samen und Pflanzen
Ducrettet
Dümmen Orange
Econ Seeds
Evanthia
Farao S.r.l. Società Agricola
Floragran
Floranova
Florensis
FSH Flecke-Saaten-Handel GmbH
Garden Seeds B.V.
GASA Young Plants A/S
Graines Voltz
Grünewald Young Plants
Gruppo Padana
Hem Genetics/ Hem Zaden
HilverdaFlorist
HM.CLAUSE
Impecta Fröhandel
Jelitto Staudensamen
Kerley & Co
Media Concept Schweiz AG (Associate Member)
Miyoshi
MNP flowers
Morel Diffusion
Mr. Fothergill's Seeds
Muller Bloemzaden B.V.
Murakami Seed Co., Ltd.
Nelson Garden
Newey Group
PanAmerican Seed Europe
Philipp Klein Gmbh
Pieterpikzonen B.V. Holland
Pro-Veg Seeds Ltd.
Prudac, Greenroad B.V.
Royal van Zanten
Rudy Raes Bloemzaden NV
Sakata Ornamentals Europe A/S
Samenzucht Hans Hoffmann OHG
Schneider B.V.
Schoneveld Breeding
Seed Developments Ltd. (Associate Member)
Seedlynx
SeedSense
Selecta one
Semo a.s.
Shanghai Yuanyi Seedling Co., Ltd.
Suttons
SW Horto
Sweed Björn Höjrup AB
Syngenta Flowers
Takii Europe B.V.
Tasaco Agricultural Industry and Trade Inc.
Thompson & Morgan UK
Tozer Seeds
Van Hemert & Co.
Vitroflora Grupa Producentów spolka z o.o.
Viveros Pereira SL
Volmary
W. Atlee Burpee Co.
Waterdrinker Aalsmeer (Associate Member)
Westland Horticulture
Wyss Samen und Pflanzen AG
Xiamen Ican Seed Co.,Ltd.
All members

Press Room

Events

Awarded Varieties

Show all

Prudac | 2024

Lycopersicon esculentum Tiny Temptations F1 Orange

Benary | 2024

Gazania rigens Zany Sunny-Side Up

MNP / Suntory | 2023/2024

Mandevilla Sundaville® Double Blush Pink

Burpee Europe | 2024

Helianthus annuus Desire Red

Bred by Ball Horticultural Company, distributed by Florensis | 2022/2023

Petunia grandiflora Bee’s Knees

PanAmerican Seed | 2023

Rudbeckia fulgida var. sullivantii Goldblitz

Dümmen Orange | 2021/2022

Begonia hybrida I'CONIA Aroma Peach

Syngenta Flowers | 2023

Helenium autumnale HayDay Golden Bicolor

SeedSense | 2023

Helianthus annuus Lemon Cutie

Van Hemert & Co. | 2023

Verbena bonariensis Vanity

Floragran | 2022

Myosotis alpestris Bellamy Blue

HM.CLAUSE | 2022

Helianthus annuus Gummy Bear

Sakata | 2022

Zinnia x hybrida Profusion Red Yellow Bicolor

Takii | 2022

Zinnia hybrida Belize Double Scarlet

Flowertrials

FlowerTrials® has recently been incorporated into Fleuroselect. The Foundation has been dissolved and the exhibiting breeders who are not part of Fleuroselect have received a special status within the organisation. Read more

Gold Medal & Novelty Protection

Fleuroselect members may enter their newest varieties into the Gold Medal & Approved Novelty trials. Entries are evaluated versus existing comparison varieties by expert and independent judges on criteria including innovation, practical use, floriferousness and garden performance.

Gold Medal Winners

Desire Red - 2024

Helianthus annuus

Zany Sunny-Side Up - 2024

Gazania rigens

Tiny Temptations F1 Orange - 2024

Lycopersicon esculentum
See all Gold Medal Awarded Varieties here

FleuroStar - winner with the 'wow' factor

The FleuroStar Contest is held annually during the FlowerTrials® in week 24 in the Netherlands and Germany. Over 30 experts from within the industry - breeders, young plant producers, growers, retailers, trade journalists and marketing experts - will score these varieties on visual impact at point of sale and commercial potential.

FleuroStar Winners

Sundaville® Double Blush Pink - 2023/2024

Mandevilla

Bee’s Knees - 2022/2023

Petunia grandiflora

I'CONIA Aroma Peach - 2021/2022

Begonia hybrida
See all FleuroStar Awarded Varieties here